gail_evans_logo

918-605-1013 •

Occasionally I come across an article that I think includes an important concept or two pertaining to graphics and garment decoration. Some of the articles have been posted as they may answer questions I often get asked in this business. Some are just articles that I find interesting. Enjoy!

The Makings of a Great Logo

Six Questions to Ask Yourself When Designing a Brand - Editor: Suzanne LaBarre

If you do not have a logo, or are in the process of designing one, this article lists the things to look for to make your logo easy to work with in all applications - print, garment decoration, signage, etc.

http://www.fastcodesign.com/3031328/the-makings-of-a-great-logo

Color Branding

You're Doing Color Branding All Wrong. Here's Why

You probably have a favorite color, or color combinations. We can’t help it – humans are pretty visual creatures and many of develop some kind of relationship with color. Businesses are no different.

Full article at link below -
http://www.youtheentrepreneur.org/youre-doing-color-branding-wrong-heres-why/