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Occasionally I come across an article that I think includes an important concept or two pertaining to graphics and garment decoration. Some of the articles have been posted as they may answer questions I often get asked in this business. Some are just articles that I find interesting. Enjoy!

The Makings of a Great Logo

Six Questions to Ask Yourself When Designing a Brand - Editor: Suzanne LaBarre

If you do not have a logo, or are in the process of designing one, this article lists the things to look for to make your logo easy to work with in all applications - print, garment decoration, signage, etc.

Color Branding

You're Doing Color Branding All Wrong. Here's Why

You probably have a favorite color, or color combinations. We can’t help it – humans are pretty visual creatures and many of develop some kind of relationship with color. Businesses are no different.

Full article at link below -